Feature image courtesy of #WOCinTech Chat. Mina Radhakrishnan didn’t want to build a product that made its mark by solving a problem for the affluent. After eight years ensconced in the Bay Area tech bubble – working as a product manager . . .
Most companies collect more data than they know what to do with and then struggle to extract useful insights that can improve their retention and conversion rates. As many Mixpanel users know, there are seemingly endless ways to segment a funnel . . .
Reports suggest iPhone fangirls and boys are going strong – forming lines at Apple stores around the country and staying up until the wee hours of the morning to secure a pre-order online. But what do the numbers say? Are they . . .
In partnership with Skillshare, Mixpanel product manager and ex-Googler Veronica Pinchin created a video course on getting started with product analytics. Called “Product Analytics Essentials”, the class covers what product analytics is (and isn’t), how to set goals, create an . . .
If a SaaS product is a house (it’s not literally, this is a metaphor), then usage and retention are the foundation — a necessary, but insufficient base upon which a successful product can be built. Are enough people using your . . .
It takes some imagination to think beyond the mystery that surrounds innovation in the enterprise. Whispers about bureaucracy that stops creativity in its tracks. Recountings of days spent seeking approval for projects that only move the company an inch over . . .